Global Certificate in Competitive Strategy Formulation: Market Positioning

Name: Global Certificate in Competitive Strategy Formulation: Market Positioning
Price: 149 GBP
Availability: InStock

-- ViewingNow

The Global Certificate in Competitive Strategy Formulation: Market Positioning course is a comprehensive program designed to empower professionals with the skills necessary to excel in today's dynamic business landscape. This course focuses on the importance of developing and implementing effective competitive strategies that enable businesses to maintain a strong market position and achieve long-term success.

4,5

Based on 3 226 reviews

6 698+

Students enrolled

GBP £ 149

GBP £ 215

Save 44% with our special offer

Start Now

À propos de ce cours

In an increasingly competitive global market, there is a high demand for professionals who can formulate and execute winning strategies. This course equips learners with the essential skills necessary to analyze market trends, understand customer needs, and develop a unique value proposition that differentiates their business from competitors. By completing this course, learners will gain a deep understanding of the key concepts and tools used in competitive strategy formulation, including Porter's Five Forces, SWOT analysis, and positioning maps. They will also learn how to conduct market research, analyze competitors, and develop a strategic plan that aligns with their business goals. This course is ideal for professionals in marketing, sales, product management, and business development, as well as entrepreneurs looking to start their own business. By mastering the art of competitive strategy formulation, learners will be well-positioned to advance their careers and make meaningful contributions to their organizations.

100% en ligne

Apprenez de n'importe où

Certificat partageable

Ajoutez à votre profil LinkedIn

2 mois pour terminer

à 2-3 heures par semaine

Commencez à tout moment

Aucune période d'attente

Détails du cours

• Market Analysis: Understanding the market, competition, and industry trends. • Competitive Positioning: Identifying and evaluating competitive forces and developing strategies to gain a sustainable advantage. • Market Segmentation: Dividing a market into distinct groups of consumers with similar needs or characteristics. • Target Marketing: Selecting and focusing on specific market segments to effectively reach and engage with the target audience. • Product Positioning: Defining and communicating the unique value proposition of a product to differentiate it from competitors. • Brand Positioning: Creating a distinct and favorable image and reputation for a brand in the minds of consumers. • Pricing Strategy: Setting prices to maximize profitability, market share, and customer value. • Distribution Strategy: Selecting and managing channels to reach customers and make products available. • Promotion Strategy: Creating and executing marketing campaigns to effectively communicate and promote the value proposition. • Measurement and Evaluation: Tracking and analyzing performance metrics to assess the effectiveness of the competitive strategy and make data-driven decisions.

Parcours professionnel

The Global Certificate in Competitive Strategy Formulation: Market Positioning offers a comprehensive understanding of various roles in the job market. In the UK, the demand for professionals skilled in market positioning is on the rise. This section showcases the latest trends in this dynamic field through a 3D pie chart. Product managers take the lead with a 25% share, emphasizing the importance of strategic product development and positioning in today's competitive landscape. Close behind are business development managers (20%), highlighting the need for professionals who can create and maintain strategic partnerships. Marketing managers (18%) and sales managers (15%) play significant roles in shaping a company's positioning, driving revenue growth, and increasing brand awareness. Meanwhile, competitive intelligence analysts (12%) and strategy consultants (10%) are essential in providing valuable insights and recommendations for a company's overall strategy. This 3D pie chart is designed to be responsive, adapting to various screen sizes for optimal viewing. With transparent background and vibrant color schemes, the chart provides an engaging visual representation of the current job market trends in the UK.

Exigences d'admission

Compréhension de base de la matière
Maîtrise de la langue anglaise
Accès à l'ordinateur et à Internet
Compétences informatiques de base
Dévouement pour terminer le cours

Aucune qualification formelle préalable requise. Cours conçu pour l'accessibilité.

Statut du cours

Ce cours fournit des connaissances et des compétences pratiques pour le développement professionnel. Il est :

Non accrédité par un organisme reconnu
Non réglementé par une institution autorisée
Complémentaire aux qualifications formelles

Vous recevrez un certificat de réussite en terminant avec succès le cours.

Pourquoi les gens nous choisissent pour leur carrière

Chargement des avis...

Questions fréquemment posées

Qu'est-ce qui rend ce cours unique par rapport aux autres ?

▼

Combien de temps faut-il pour terminer le cours ?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

Quand puis-je commencer le cours ?

▼

Quel est le format du cours et l'approche d'apprentissage ?

▼

Frais de cours

LE PLUS POPULAIRE

Voie rapide : GBP £149

Compléter en 1 mois

Parcours d'Apprentissage Accéléré

3-4 heures par semaine
Livraison anticipée du certificat
Inscription ouverte - commencez quand vous voulez

Start Now

Mode standard : GBP £99

Compléter en 2 mois

Rythme d'Apprentissage Flexible

2-3 heures par semaine
Livraison régulière du certificat
Inscription ouverte - commencez quand vous voulez

Start Now

Ce qui est inclus dans les deux plans :

Accès complet au cours
Certificat numérique
Supports de cours

Prix Tout Compris • Aucuns frais cachés ou coûts supplémentaires

Obtenir des informations sur le cours

Payer en tant qu'entreprise

Demandez une facture pour que votre entreprise paie ce cours.

Payer par Facture

Obtenir un certificat de carrière

GLOBAL CERTIFICATE IN COMPETITIVE STRATEGY FORMULATION: MARKET POSITIONING

est décerné à

Nom de l'Apprenant

qui a terminé un programme à

UK School of Management (UKSM)

Décerné le

05 May 2025

ID Blockchain : s-1-a-2-m-3-p-4-l-5-e

Ajoutez cette certification à votre profil LinkedIn, CV ou curriculum vitae. Partagez-la sur les réseaux sociaux et dans votre évaluation de performance.